We all talk about the brand and how important it is. But is it really that important? And why? Let’s start by discussing what the brand is. It can be the name, symbol or design that identifies a company and differentiates it from its competitors.
To have a standout brand and strong values that drive the brand gives your company a major edge in a competitive world. When analytic website trackers trace and record where visitors travel on various websites, they discover that visitors spend a lot of time on the logo! This is a bit of a surprise?! For some reason, people pay attention to the logo.
With every client, we employ best practices and go beyond normal boundaries to encapsulate the key elements of your business to make your business stand out and attract your target audience. Our designers put together your words, images, and symbols to convey your story in a way that resonates with your audience.
Other BRANDS we have developed:
Akron Children’s Hospital • Akron General Hospital • Brecksville Opticians • Catan Fashions • University Hospital
Logo is the symbol or word that represents you and makes your company stand out. Visitors do spend a lot of time studying the logo.
Consistent branding throughout all of your online properties like website, emails, and various online content it vital today. Traditional marketing materials such as brochures, direct mail, signage, and apparel drives home who you are!
Remember your favorite cereal when you were young?! Remember the LOGO!